Shulas to open at HOFV in March
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SHULA’S RESTAURANT GROUP SET TO OPEN NEW CULINARY CONCEPT DON SHULA’S AMERICAN KITCHEN AT HALL OF FAME VILLAGE IN MARCH

Upscale Casual Concept Inspired by NFL’s All-time Winningest Head Coach, Don Shula, Marks First Full-Service Restaurant Opening in Fan Engagement Zone

CANTON, OHIO Feb. 15, 2023 Hall of Fame Village (NASDAQ: HOFV, HOFVW) and Shula’s Restaurant Group are excited to announce the opening of a new signature restaurant, Don Shula’s American Kitchen, in the birthplace of American professional football – Canton, Ohio. This restaurant will serve as a retail anchor within the Fan Engagement Zone, and will provide an all-star lineup of American kitchen classics set in an approachable, family-friendly space that celebrates the life and legacy of Coach Shula, one of the most iconic figures in the history of the National Football League (NFL).

“We are thrilled to add Shula’s American Kitchen to our Fan Engagement Zone, offering visitors a truly unique dining experience that pays homage to this legendary coach with strong ties to both northeast Ohio and professional football,” said Mike Levy, HOFV president of operations. “We are committed to providing top-quality dining options and amenities for our visitors, and this new restaurant concept, the first of its kind in the country, from Shula’s Restaurant Group fits perfectly into our offerings.”

“Anyone who loves football is familiar with the integrity and work ethic that was quintessential to Coach Don Shula’s way of life and ultimately the formula for his perfect success,” says Cody Plott, CEO, Shula’s Restaurant Group. “The arrival of Don Shula’s American Kitchen at the Hall of Fame Village is a perfect way to honor his legacy, while serving guests delicious dishes made in an all-scratch kitchen. We know it would be Coach Shula approved.”

Visitors can catch a game on one of the many oversized flat screens, marvel at the open-style kitchen, and immerse themselves into the life of the legendary Coach Shula inside this visually stunning restaurant chock-full of sports memorabilia from Coach’s legendary career.

The menu at Don Shula’s American Kitchen is designed with a something-for-everyone approach. An all-day menu of traditional Starters, such as grilled BBQ shrimp and Chicken Lollipops, will be offered alongside an array of specialty salads and sandwiches. The American Kitchen will have a listing of daily featured entrees that follow Coach’s mantra of “go big or go home” with a comforting 48-Hour Short Rib, finger-licking-good Smoked Baby Back Ribs, Pan Seared Atlantic Salmon and of course Steaks, which are the soul of the restaurant group, highlighted by way of a Long Island strip and center cut Filet Mignon.There will also be a focus on a selection of rotating homemade soups, fresh fish, chef-created entrées and a dessert inspired by peak-of-season ingredients.

Don Shula’s American Kitchen will also offer a wide selection of wines and local and craft beers and has tapped the talents of beverage enthusiasts Straight Up Collective to create a playful cocktail list that celebrates Coach’s football legacy. Pick from the Seven Rings, Invisible Defense or Sparkling Trophy, or the Game Time Snack. There will also be a specialty cocktail offering a nod to Coach Shula’s winningest career, appropriately called a 17 & 0.

Don Shula’s American Kitchen is slated to open in March of 2023 and will be open daily for lunch and dinner. The restaurant is located in the Fan Engagement Zone at Hall of Fame Village, at 2101 Hall of Fame Way NW, Suite 1, Canton, Ohio 44708. For more information or to learn more about the opening date, please visit hofvillage.com, www.donshula.com or follow along on Instagram at @donshulas and Facebook at facebook.com/DonShulasAmericanKitchen.

The Fan Engagement Zone, offering rooftop views of Tom Benson Hall of Fame Stadium, will be an active hub for fans to have fun, dine, and socialize. Don Shula’s American Kitchen will be joined by Pro Football Hall of Famer Isaac Bruce’s Smoosh Cookies, The Brew Kettle with Topgolf Swing Suites, Pizza Oven, Build-A-Bear Workshop, Visit Canton Welcome Center, and other attractions in creating an exciting guest experience at The Fan Engagement Zone.

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ABOUT SHULA’S RESTAURANT GROUP

Founded in 1989 by Miami Dolphins NFL coaching legend Don Shula – the winningest coach in NFL history – Shula’s encompasses a family of restaurant brands with more than 20 locations throughout six states within the U.S. For three decades, Shula’s has maintained a polished history of delivering consistently high quality, chef-driven cuisine paired with award-winning wine lists and craft cocktails served by attentive and expert staff. Shula’s Restaurant Group is a collection of six restaurant brands spanning a spectrum of fine dining, premium casual, casual and fast-casual concepts, including: Shula’s Steak House, Prime, 347 Grille by Coach Shula, Shula’s Bar & Grill, and Shula Burger. Each brand has a distinctive menu and atmosphere, while the focus on top quality ingredients and service remains first and foremost. For more information, visit www.shulas.com.

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About Hall of Fame Village:

Hall of Fame Village is a multi-use sports, entertainment and media destination centered around the Pro Football Hall of Fame's campus in Canton, Ohio. Owned by the Hall of Fame Resort and Entertainment Company (NASDAQ: HOFV, HOFVW), the Village currently has over $250 million worth of assets under management and is one of the largest ongoing construction projects in Ohio. Phase I of the project entailed the construction of the Tom Benson Hall of Fame Stadium, a world-class 20,000 seat, sports and entertainment stadium, and the ForeverLawn Sports Complex. Phase II added the Constellation Center for Excellence, Center for Performance, Fan Engagement Zone, Play-Action Plaza, and will add a football-themed indoor waterpark and a Hilton Tapestry Hotel. Phase III is currently in planning stages. For more information, visit www.HOFVillage.com.

MEDIA CONTACTS:

RockawayMore

Alexis Knapp | Leanne Kim

shulas@rockawaymore.com

305.751.9641

Hall of Fame Village
john.lytell@hofvillage.com
330.591.4986

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